Who we are...
We are the first German artist paint factory. We have been developing, producing and marketing paints for artists, children and creative people in Hallerndorf, Franconia, for over 180 years. As an owner-managed family business, each and every one of our 100 employees counts. We exist in an industry that is lifestyle-driven and we are convinced that as a brand company we have to act imaginatively and sustainably in order to be successful.
We can color. We are colour.
"Color is our life – and our passion. Using our knowledge and skills with color, mixed with a great deal of intuition for color, we produce high-quality
paints responsibly and sustainably to make artists, children and creative minds happy.
I sincerely hope you enjoy our KREUL paints and colors."
Dr. Florian Hawranek
The right balance of sustainability and quality
At one location - in Hallerndorf, Franconia - we combine colour expertise and knowledge with sustainable action:
be it the selection of natural raw materials or the avoidance of unnecessary packaging or the optimisation of manufacturing processes.